Friday, October 19, 2018

A Discussion About Social Determinants of Health, Post-Acute Care & Chronic Care Act

Anyone who’s read this blog and/or seen my shares in social media channels know that social determinants of health and Medicare are two topics near and dear to me. I’ve spent a lot of my time and effort over the last 4-5 years researching, creating, curating and sharing information about how non-medical conditions impact our health and quality of life.

See the end of this post for additional information on this claim.

Insight from Dr. Michael Cantor at HCEG's 2018 Annual Forum


Last month, I had the privilege of interviewing Dr. Michael Cantor MD – Chief Medical Officer of CareCentrix - at the 2018 Annual Forum of the HealthCare Executive Group (HCEG). The interview was live-streamed by CareCentrix via Twitter’s Periscope tool and has so far been viewed over 28k+ times.

Dr. Michael Cantor, MD (right) shares his insight with Steve Sisko at the 2018 HCEG Annual Forum


Transcript of My Interview w/ Dr. Michael Cantor 


This blog post is a transcript of my interview with Dr. Cantor as he shared his thoughts on HCEG’s Annual Forum, the importance of addressing social determinants of health, using artificial intelligence and machine language to scale post-acute and chronic care services, and his thoughts about how supplemental non-medical services authorized under the Chronic Care Act can help to improve outcomes for Medicare Advantage beneficiaries.

Transcript from Live-Streamed Interview


Steve:
Hello everyone. I'm Steve Sisko with the HealthCare Executive Group here in Minneapolis at the Healthcare Executive Group’s 2018 Annual Forum - celebrating its 30th year anniversary.

I'm with Dr. Michael Cantor, the Chief Medical Officer of CareCentrix and like to talk with Dr. Cantor tonight about a few of the things that have happened over the last couple days and get his perspective on some of his observations.

Good evening, Dr. Cantor. Mike.

Dr. Mike:
Alright, great to be here. So, it's been an interesting couple day here at the conference.

Steve:
And what in the in the last couple days has stood out to you in terms of, you know, your background as a geriatrician and what you've observed in the conference related to your areas of interest?

Dr. Mike:
Well, first I want to say it's just been a great discussion. There have been really interesting people both who are presenting and also participating in the audience discussions. People from the payer-provider communities, vendors and also people from outside of healthcare. So, it's been interesting to have all those different perspectives and to have so many articulate discussions about the challenges and the opportunities for improvement.


Universal Agreement That Healthcare is Broken


And what’s been the really interesting thing is the recognition - it's pretty universal - that our healthcare system is fundamentally broken and needs to change.

Over the last day and a half, we spent a lot of time talking not just about whether or not it's broken, we all agree on that. But really the acceptance that the change will come and that there's hope and that by doing things like incorporating social determinants of health and overcoming the barriers to accessing them.



By focusing on the Blue Zones where people can live longer by making healthy choices. By making sure that we are making the investments that are not only needed to provide returns to the investors but also guided by social criteria to make sure that those investments are having a positive impact on communities. When you put that all together it really speaks to the fact that we recognize that there's a need for change. But there's momentum and that change is coming.

Steve:

The Health Care Executive Group, its annual forum and its regional events have drawn a wide variety of people: payers, health plan providers, and various vendors of different types. 

Was there anything that you expected to see, that you didn't see or didn't hear over the last couple of days?

Dr. Mike:
So, one thing that really wasn't discussed was, “What's the future of the Affordable Care Act, also known as ObamaCare?” I've been in so many conferences in the last two years where it's been all about “So what's going to happen? Is Congress going to act?”

I think there's just recognition that we have to wait and see what happens with midterm elections. And it just doesn't make sense to speculate until the outcome of those elections is clear.

The other thing that I didn't hear as much about is post-acute care. Normally we hear a lot about opportunities to reduce waste. That's what we focus on at CareCentrix. You know reducing days in nursing homes, reducing nursing home use, reducing readmissions. Really wasn't much discussion about that at all in the last day and a half.

The Only Certainty: Healthcare Policy Remains Uncertain



Steve:
Yeah. And the uncertainty in health care was a topic that Andy Slavitt, one of the speakers yesterday, brought up. And you know as a geriatrician, you spend a lot of time with the aging and that cohort. Dan Buettner, who was also a keynote speaker brought up the idea of improving healthy aging in individuals and communities.

As a geriatrician, what did you take away from Dan's speech and share today that could be applied to individuals or communities?

Dr. Mike:
Yeah, Dan actually had a lot of really interesting things to say, and he did a fantastic job of presenting the research that he's been doing on Blue Zones. Blue Zones, or those areas of the world where people have an excessive life expectancy, in other words, they live a lot longer than the rest of us. And what he's been doing over the last 10 or 15 years is actually doing the research necessary to understand, “What are those keys that happen in those Blue Zones that aren't happening in as many places?”



The biggest takeaway for me is that if we can change the living environment, change the community, they'll have much more of an impact to be much more effective than just targeting individual behavior change, or coaching people to change their diet or exercise more. If you can make the healthy choice, the only choice, not just the easy choice but the only choice, that's way more effective in trying to people that they should do things differently and change.

For example, if you go out to eat, and Dan talked about this, the average restaurant meal is usually about 300 calories more than what you would eat at home. So, either you don't go out to eat, which for Americans probably isn't going to happen, or you change what happens when people go out to eat. You reduce the number of fast-food restaurants, you work with the restaurants in the community to offer half-size entree portions.

You make it so that even the [menu item] names talk to you.

Steve:
He mentioned the idea of “tasty” or “crispy”. And they didn't change the recipe at all. But sales went up.  

Dr. Mike:
Right. Dan said, “basically if we call something healthy, no one's going to eat it, so take that right off the menu. And change it to crispy or crunchy, or whatever it's supposed to be.

Five Things That Make a Difference in Your Health

The bottom line is that there are five things that he's described that really make a difference for individuals. 
  1. Having a sense of purpose when you wake up in the morning. Do you know why you're doing something? You have something to look forward to.
  2. Eat wisely, so don't be stupid about how much you eat.
  3. Choose your friends or your tribe wisely, because it turns out that your friend’s health behaviors influence your health behaviors. So, if you hang out with people who eat too much, exercise too little, complain a lot, don't like to hang out with other people, your health could be adversely affected by that.
  4. Move naturally, which means not just doing long bike rides or marathons. But every day in your life, can you park a little further away, and walk a few more steps? Can you take the stairs instead of taking the elevator? Those small changes add up.
  5. And finally, live in the right community, or make it the right community, by doing the things that he and his team are actually doing around the country.

No Silver Bullet but a Silver Shotgun Approach



Dr. Michael Cantor continues:


Here in the U.S, they're putting in pedestrian lanes. They're putting in bike lanes. They're making it easier for people to walk downtown, instead of having to take their cars or mass transportation. It's really restructuring the community.

Everything, including smoking cessation and bans of smoking public places, all of those things add up. It's not one magic bullet, but lots of little changes to really make a huge difference for the life expectancy, and I would argue, the quality of life, for the people who are living in that community.

AI & Machine Learning Are Not Magic Bullets!


You know, it was interesting, because Dan talked about how they analyzed which communities they would go into and what they could do. And I didn't hear anything about artificial intelligence or machine language from Dan. But I heard a lot about artificial intelligence and machine language from all the other speakers.

Steve:
So, what's your perspective, or take, on the idea of the use of artificial intelligence and machine language? In terms of improving opportunities for patients and also providers, and the payers?

Dr. Mike:
So artificial intelligence, which really is using machines to figure out, “How do we improve processes? How do we identify the right patients to target? How do we, in other words, use the computers to do the thinking for us, and enable us to have tools which will make us more efficient?

That actually has a lot of potential in healthcare.



Examples of Using AI & Machine Learning in Healthcare

At CareCentrix we actually use artificial intelligence and machine learning today. So, for example, when we're thinking about discharging patients from the hospital and sending them home, we have a tool that tells us, “For a patient like this, there's 82 years old, has Parkinson's, was admitted due to a fall. So, the right path of care may be that they don't need a nursing home? They can go home with home health assistance. This is the right home health agency because they have good experience with Parkinson's. 

And we can lower readmission rates, and lower use of home health services for people who are just like that specific patient.

Human Intelligence & Empathy Supplemented by Machine Learning


Dr. Michael Cantor continues:

The only way to really figure out in a massive dataset with 10 million records, “What's the right path for that patient?” is to have machines with artificial intelligence to be able to do that, because neither you nor I could ever figure out how to do all that correlation.

The other thing we do is in our call centers, we actually have natural language processing that's listening for certain keywords. If those keywords come up it generates a score and we have people standing by. Supervisors in real time waiting to get on that call, listening into the call, making it much more efficient and much more a much better experience for the caller who's getting frustrated because you don't have to wait for the person to go get their supervisor. Our supervisors, already, they're part of the conversation because the machine is letting that supervisor look at 50 different conversations at once.

So, it's assisting them. It's taken on some of the grunt work and doing some of the background processing for them, particularly with the idea that you know all the discrete data.

But then also the more nebulous data in terms of social determinants of health. You know, all of us patients, providers and payers, we all need that assistance. And social determinants of health is a big buzzword. I mean it's been that way for years now and getting a lot of attention.

Removing Barriers to Care: Non-Medical & Medical


Steve:
What's your impression or take on some of the topics regarding the social determinants of health that were discussed in the forum yesterday and today?

Dr. Mike:
We really appreciate the opportunity to listen in on those [HCEG Annual Forum] panels because I learned a lot about what's happening, what's on the cutting edge in this area. The term 'social determinants of health' is not helpful. It's, it's sort of, and Brenda Schmidt from Solera mentioned, another way to think of social determinants of health is removing barriers to care.


Steve:
I think she said that.

Dr. Mike:
So, if you think about barriers to care, what are they? 

It's things like you don't have transportation, so even if I have a doctor's appointment or you need to go to the hospital, you can't get there. That's a problem. It’s lack of medically tailored nutrition so you don't have the meals to treat your diabetes or heart failure the right way.

So, the food you eat can actually make you sick. She talked about statistics; like at the end of the month, something like admission rates can go up as much as 27% in certain communities because people have to choose between having their medicines, food or shelter. If that's the case people are going to make the choices that put food and shelter ahead of medicine, and so they're going to end up going back to the hospital.


Services to Improve Health Outcomes Are Changing


Dr. Michael Cantor continues:

There's clearly momentum and recognition throughout the payer community as well as government and I think, increasingly, even among patients and people themselves, that we need this kind of help to stay healthy.

And so, we're seeing changes now where health plans, not just Medicaid plans, where this has traditionally been covered, for even Medicare plans or commercial plans beginning to identify those patients, perhaps using artificial intelligence that could benefit from tools and services to overcome barriers to care that actually really have a major impact on them and deliver return on investment.

So, CMS, the agency that runs Medicare & Medicaid in their so-called Chronic Care Act, recently decided that they'll start reimbursing for non-medical services such, as you know, nutrition and transportation. And also care coordination and in-home modifications that are not typically the domain of the clinician or the service for the doctor.

The Chronic Care Act: A Game-Changing Move!



Steve:
So, can you explain how these supplemental benefits might work and again, to be clear, we're talking about Medicare Advantage population. I suspect that we're going to see this expand to traditional Medicare and then into the commercial world - as things typically happen in the healthcare world.

Dr. Mike:
Exactly. So, basically, Congress passed a law, the Chronic Care Act that you mentioned. It said for the first time ever that health plans can offer non-medical benefits; in this case for Medicare Advantage plans. So, it's not for typical Medicare fee-for-service. The idea is that, I think, does let the health plans make mistakes and then the government can learn from them to figure out how to change the larger Medicare program.

So, it's an interesting policy strategy, but basically what they said is, “As long as it's health-related and as long as it either maintains the person's health or prevents a decline in health, you can cover it.” 


Surprise! Non-Medical Services Actually Help People!


In the past, and this is over 50 years, Medicare has always required that any health-related expenditure had to improve the person's health. So, the second piece is uniform benefits where every person had to get the same benefits everywhere. This new law changes that.


But Don’t Expect Too Much for 2019 Plan Year


Dr. Michael Cantor continues:

Now the new law [Chronic Care Act] doesn't go effect realistically until - until 2020, but next year health plans can begin to make these changes. Because CMS put out regulations in a letter in March that said [Medicare Advantage] health plans for 2019 can do this because they've reinterpreted what the statute meant. Now that only gave the plans six or eight weeks between when that was announced, maybe 12 weeks, and when they had to put in their plans for 2019.


Largest and Smallest Medicare Advantage Plans Might Offer Something in 2019


So, I don't think we're going to see much change for 2019 unless it’s some of the larger plans, the Humana’s and United’s of the world, where they've been working on this for a while. You might also see some of the smaller newer plans that are just entering the Medicare Advantage market. These sort of startup plans who have to differentiate themselves begin to do more of this, and that's really the question for the health plan is, “Will there be enough sort of gain and market share or enrollment to justify the financial risk?”

There are challenges for health plans, there will be adverse selection, right? People who are sicker might choose plans with extra benefits, and yes, that transportation benefit might help them, but will it help them enough to overcome the increasing level of burden of that health plan's population? These are questions that we're going to have to see how they play out over time.


Use Next Months to Determine Care That'll Provide Most Benefit


Steve:
So, I think the idea that CMS is allowing some custom benefits for subgroups within a plan, and you're exactly right, I think they're using Medicare Advantage as a pilot. So, what you bring up in terms of its [MA’s non-medical supplemental benefits] are probably not going to be a big deal in 2019. But we'll be using the early months of 2019 and we'll expect to see the 2020 Medicare Advantage bids increasingly include these non-medical supplemental benefits.

Dr. Mike:
Yeah, I think that's exactly right, and in terms of which benefits are going to be covered, because as you mentioned, there's a whole array of them. I think we'll see nutrition and we'll see transportation. I don't think we're going to see much in terms of the chronic home health aides, which is what a lot of people in the home health industry are hoping for. I don't think we're going to see much in terms of respite care or palliative care services.


New Types of Providers Serving Health Plan Members


We might see home modification because there's evidence and literature that supports that. But I think health plans by nature are cautious, and so we're going to see a slow incremental change in 2019. And 2020, I think, is we're going to see much more expansion. I would argue that means for some health plans, they should be using now, the time in 2019, to set up pilot programs and figure out how are they going to operate this. 

How are they going to work out the bugs? Because they're going to have to contract with organizations that they've never contracted with before: Transportation companies, nutrition providers.

They're going to have to figure out for non-credential, non-healthcare providers, how do they make sure that they're delivering what they say they're going to deliver? The fear of fraud, waste, and abuse which we've seen in the Medicaid programs, especially from home health providers, I think is giving insurance companies a lot of pause, which is legitimate.

Steve:
Right. You know, this is really interesting and I think the last couple of days here at the HealthCare Executive Group that we've touched on a lot of these different topics that we're talking here with Dr. Michael Cantor. And let's close it out with a personal question.

What did you like most about Minneapolis and the Healthcare Executive Group’s annual forum over the last couple days?

Dr. Mike:
So, the forum, I enjoy meeting a lot of really nice new people who are very very good at what they do. In terms of being great healthcare thinkers, providers, payers, and some really entrepreneurial people who are thinking outside the box and trying to make the changes that we need to have a better healthcare system.

From a personal perspective, my brother Bruce lives here in Minneapolis, and so I got to see him last night, and I enjoyed seeing him and his family. And he and I got to go watch the Yankees lose to the Twins, which is a real privilege for Red Sox fan like me. So, it was excellent.


Dr. Michael Cantor, MD shares insight with HCEG Annual Forum Participants

Steve:
Yeah, there was a lot of sports talk intermittently over the last 36 hours. So, we're wrapping up here today. We're at the Healthcare Executive Group's 30th annual forum. And if you're looking for more information on what we've talked about today, you can check out CareCentrix.com. That’s CareCentrix with an X at the end.

And you can also check out the HealthCare Executive Group at HCEG.org. And you can look at the conference proceedings including all of the presentations and other material. I think we've got some videos and other stuff out there. So, thanks for tuning in, and we appreciate it.

Dr. Mike:

Thursday, July 26, 2018

How to Use Twitter Moments to Bookmark & Organize Tweets


This is a hack that will save you lots of time and make you a more productive knowledge worker. It's very easy to setup and use.

How many times do you come across a tweet that you don’t have time to read at the moment or that you want to share with someone and keep a record of? For years, people have used Twitter’s ‘Like’ button to bookmark tweets. But this system has several drawbacks including:

1. Others can see the tweet’s you’ve liked - your list of favorited tweets are accessible to everyone

2. Likes indicate a positive sentiment and what you save may be misinterpreted by others

3. People are alerted to tweets that you like

4. There’s no way to group tweets – they are all just in one big bucket

5. There’s no way to annotate the collection of tweets

6. You can’t easily share the tweets you’ve bookmarked with others

Historically, Twitter users have created all manner of workarounds to bookmark their tweets. Typically they either send the tweet to their email, copy and paste them to a document they review later or they DM them to someone else – even themselves.



Twitter to the Rescue! Sort of…


Earlier this year, Twitter released a new way to bookmark tweets. While an improvement over the previously non-existent way to bookmark tweets for future review, this new bookmark feature is still very limited, only works with Twitter’s mobile app and doesn’t address the drawbacks noted above.

If you’re using Twitters mobile app, this new approach Twitter came up with allowed you to do the following:




But this is not available for Twitter desktop version. You have to update the 'www.twitter.com/handle' URL by replacing ‘www.’ with ‘m.'  so you use 'm.twitter.com/handle' so you access Twitter's 'mobile' code set.  Otherwise you're limited to the following functionality. 


Notice that you’ve now lost the ability to ‘Share Tweet via…”

Do You Have a Moment? Here’s How to Use Unpublished Twitter Moments to Bookmark Your Tweets


Twitter’s Moment feature provides a very powerful way to bookmark tweets that address ALL of the limitations described above. I call this Bookmark Moments and here’s how it works.

1. Create a Twitter Moment

2. Give the Twitter Moment a name

3. Add a short description (optional)

4. Add an image to the Moment (optional)

5. Decide whether you want to share your bookmarks with others

If you want to share your ‘bookmarked’ tweets, go ahead and ‘Publish’ the Moment, otherwise leave it unpublished to keep your bookmarks private.

6. Repeat the above steps for each ‘bookmark folder’ you want to create.

See below for some sample bookmark categories.


Bookmark Away!


Now, whenever you encounter a tweet that you want to bookmark to read later and/or share with someone else, simply add the tweet to one (or more) of the Twitter Moments you’ve created as follows:

1. Click on the “V” to the right of the tweet


     Desktop Version

     Mobile Version - Android




2. Add the tweet to one of the Moments you’ve created.

    
     Desktop Version



     Mobile Version - Android


You can browse to any of the Moments you’ve created or even create a new Moment on the fly.


Viewing your “Bookmark Moments”


Later on, when you want to review the tweet, simply browse to the Moment you created! No futzing with changing the URL in the desktop client. And no browsing through a potentially huge list of uncategorized tweets!

Maintaining Your “Bookmark Moments”


You can access your Twitter Moments via the Twitter menu:


To remove tweets from a Bookmark Moment, simply delete it from the Moment.

Move tweets between Bookmarks Moment by accessing the Moment and using existing Moment maintenance functions.

Share your Bookmark Moment by simply publishing the Moment.

Embed Your Bookmarked Moments in a Web Page


Another cool feature of Bookmark Moments is that Twitter generates HTML code that allows you to easily embed any
Twitter Moment’s you create in a web site. This offers all kinds of additional flexibility.

Save & Organize Your Tweets in Unlimited Ways


Create a Twitter Moment to categorize each of the types o
f tweets you want to keep. Think of these as folders. 

I’m not aware of any limitations as to the number of Twitter Moments you can create. While everyone has their own unique requirements, the following are probably useful for most people:
  • To Share with Others
  • To Read – High Priority
  • To Read – Low Priority
  • Reference/Evergreen Content
I’ve created dozens of Bookmark Moments in a number of categories. Here are some of them:

  • Conference Related
  • Content for Client ABC
  • Content for Client XYZ
  • General Catch-All
  • HITConfGuy & Related
  • Share with Family
  • Social Determinants of Health
  • Social Media & Marketing
  • To Share With Others
  • Tools & Resources
  • Tweetchat Topics

There You Have It! Easy Peasy!


The above approach is quite simple to set up and use. Most importantly, it addresses all of the issues with the current approach for bookmarking tweets.

  • Tweets you bookmark can be kept private
  • You can choose to share your bookmarks with others
  • People won’t interpret a Tweet you’ve bookmarked as something you ‘Like’
  • People won’t be alerted each time you bookmark a tweet
  • You can categorize tweets – and even add a description and an image if you want
  • Your bookmarked tweets will be available wherever you have access to your Twitter account – which is everywhere you have an Internet connection. 

Wednesday, May 2, 2018

Why Does the Value of a Healthcare Conference Almost Always End When It’s Over?

Why must most all of the value of a healthcare conference essentially cease flowing late in the day on which the conference ends? Why don’t more conference organizers, speakers, exhibitors and conference attendees keep the information, insight and ideas generated by 100’s and 1000’s of conference participants - and their often million$ of combined investment dollars - flowing AFTER the event is over?

Read this post and learn how to keep the value generated by a healthcare conference going long AFTER it's over.

This is the fourth and final post recapping information, insight and ideas shared by participants of the Health Information Technology Social Media (#HITsm) chat on April 13th. You can check out the three previous posts here:

  1. BEFORE 
  2. DURING-1 
  3. DURING-2.

Note: To make it easy on the reader – and me – I’ve removed all the Twitter handles, hashtags and, in less than a handful of instances, corrected a few tweets to make them easier to read. You can read the entire, verbatim transcript here.


Keeping Engagement Going After the Healthcare Conference Ends



Agree that conference should be continuation of constant content and value. IMO, don't like one and done approaches.

They (conference organizers) could provide digital version of the sessions (videos and presentations) to attendees

A consolidated library of resources to include presentations, forums, captured Q&A from conference, and, dare I say, a library of IP that can be shared among #HCO. For instance, sharing Medical Logic Module code, RFP templates, #CDI approach documentation.

YES!! Love this idea! I was stoked that the good folks at #HITMC were able to get us almost all the slides from the event from each presenter. Can't be everywhere at once but so much great information provided in each session.

A follow-up Twitter chat could be interesting. People can share new things they learned, ask questions about anything they've been pondering since the conference, share new ideas influenced by the conference.

Encourage attendees and those who couldn't attend to host mini meet-ups in their geographic areas or when they're attending other conferences to reinforce your conference community.

If a topic takes off, live impromptu workshops/round tables can occur post talk incorporating ideas from virtual guests.

Additionally, they (organizers) can encourage networking, creating a list of emails of the attendees, but ONLY of those who would like their information to be shared among other attendees for business connecting purposes. No one likes too many emails either!


Conference Speakers & Presenters – and Exhibitors Too!



Provide a link to published slides, recorded sessions, and related artifacts (playbook, eBook, guide, documentation, source code). Organize a tweet-chat post-event to re-cap key insights and identify actionable next steps of collaboration.

Follow up with any slides and links that were referenced in the presentations, post video of the

As opposed to simply sharing slide-decks, what other artifacts or resources can be shared that the attendee can take away and use to implement at their organization.

Good stuff to share in the days after a conference event: Videos, Demos, Case, Studies, Infographics, Webinars. And slide decks, White papers or e-books. Articles or blog posts. Spec sheets. Special offers

Any way that you can push out information, without requiring much effort on attendees is key. Why make it complicated?



How Conference Attendees Can Extend Conference Value



I like to see "After Action" type content from attendees to get other's impressions of their experience. So much the better when that content is aggregated and curated by the conference organizer!

In the Twittersphere, of course! Or connect on LinkedIn and keep the conversations going in a group.

So/me is often a labor of love, and of the sweat equity variety. If peeps add value to your event via amplification and reach, recognize them via s/o. Follow their work, and share their content. It ain't only about YOU.

Follow up post conference with actionable information; no fluff, all stuff 



Post-Conference Summaries – In High Demand and Low Supply



Share a good recap of the event with all session artifacts - and supporting materials. On your website of course. This could be a huge attraction that provides value long after the conference is over. And be used for promoting the next event.

After conference, recaps can also be leveraged with writeups to be posted and shared on social media

Also, as @JulianaRuizCobo mentioned, they could also create a post-conference writeup covering main takeaways from the event and provide digital assets to compliment writeup

For @HealthITExpo, we're going to create an e-Book with an actionable takeaway slide from every

Brilliant. We are really looking forward to #HITExpo. Curated content is where it’s at. Distill the most salient insights to summarize, but also highlight novel approaches that deserve additional awareness.

I like social media recap emails. Pull some of the best tweets from the day and email for each day. Effective and easy.

To me, it's all about community and keeping in contact with people you connected with. Have a next step already planned out that you can announce at the end of the conference. Like - a recapapolooza tweet chat!


Healthcare Conference Feedback – Make it Easy & Bidirectional


Survey attendees to get additional feedback and work in recommendations to next year's planning; share recorded events with attendees so they have an opportunity to listen to any sessions they may have missed.

Use post conference survey data to drive content throughout the yr. Was there a conf session or panel everyone loved or that generated a ton of discussion? Maybe that speaker/those speakers should broaden the audience & continue the discussion with a Part 2 tweetchat!

Be cool if session surveys were available real-time and online during the session. No one wants to complete a survey when they have another session/event to run to. Or will remember the detailed nuances a week later.

Conference Surveys or BINGO Cards?




Instead of a post-session rating questionnaire, maybe just give each attendee a bingo card upon entrance? The attached are rather funny - and spot on!

Ok that’s really good! And give great prizes when someone yells BINGO!

Exactly! And Precisely why my completed survey is here at home in my conference folder 2 months later! OOPS.

I like that idea! Or a customer panel that can share their feedback on a new product or service

Respond to feedback & incorporate it on an ongoing basis. Deliver an amazing experience, but always strive to be better & seek for where you're missing the mark. Be candid, be honest, be open to creating something with your attendees, not just what you think they want.

After conference FEEDBACK to speakers on their prezo

Agreed! Did you see this, too? https://t.co/7Hq1uT7SxP @StudioNorthUSA's take on the survey data.

One of the most valuable items from #HITMC this year was the "State of HITMC" survey. Benchmarking data driven by surveying is critical to understand how your organization compares and what adjustments you may consider

Bonus: At #HIMSS18 last month, a moderator went on and on about being respectful, silencing your phone and not tweeting. Then his phone went off 5 minutes later and he had a hard time turning it off.

Bonus: Once I overheard a conference leader scold one of their own sponsors for something that didn’t even matter. I walked away as fast as I could once I discovered what it was about. 


Those Were the Thoughts of 66 People, What Do You Think?


This post and the previous three posts summarized the information, insight and ideas 66 participants shared in over 500 tweets during the HITsm chat on April 13th. What information, insight and ideas do you have to share?